Virtual Reality (VR), Augmented Reality (AR) and Mixed Reality (MR) will take centre stage at IBC2017, facing the industry scrutiny of fad or next wave of technology evolutionary force.

Australia’s leading AV and integrated technology trade show, Integrate, is returning to Melbourne, Victoria for its ninth year. The trade show and conference backed by InfoComm is a meeting ground for local and global technology brands to showcase solutions and products to AV technicians and corporate end users, meet with buyers, integrators and distributors, and celebrate the latest industry developments.

New research has forecast that by the end of 2020 there will be 260 million installed media devices attached to the internet all with the ability to deliver apps to TVs. The rapidly shifting way that we consume TV and screen content for home and work use is set to continue to accelerate with the uptake of these devices.

China is continuing to drive the lion’s share of customers and revenues to the online video industry in Asia Pacific. In new research, the forecast is that China will account for 85% of subscription video-on-demand (SVOD) customers and 78% of online video sector revenues by 2022.

Australia’s central technology showcase for the media and entertainment industries SMPTE17 is focussing on connected media and the transformative ways it is reshaping the media landscape.

Shadow Minister for Communications, Michelle Rowland will deliver the keynote address tackling the very current industry issues surrounding the development of informed policy for transition to the future, including media reform,  the content review, community television, spectrum issues, technology and standards evolution and the NBN.

The rise of applications and technology platforms enabling digital health have been nominated as one of the biggest trends transforming the technology and financial markets according to Internet analyst guru, Mary Meeker.